Attracting advertisers is a crucial step in the survival of a website if you are depending on the funds to keep your site up and running. When it comes to the World Wide Web advertising is an almost unlimited resource when it comes to the amount of views one advertisement can receive. It is because of this that companies are looking to the web in order to increase the popularity of their products or services. When starting up your own website their are several steps you can take in order to increase your potential to attract advertisers and at the same time help promote your own site.1. Market Your Website. Before anything you need to make people aware of your website. It would be quite difficult to sell companies to advertise on your site if no one is aware of your site in the first place. In order to do this you must promote your site to the Web and its audience. Once this is done companies will be more willing to advertise on your site since your site already has a steady inbound traffic of viewers.2. Sign up with an Affiliate Program. Affiliate programs are the easiest way to attract advertisers to your website and at the same time make a little money. These programs allow you to get paid by referring customers to another site that offers services or products. These affiliate programs are perfect for small websites or Blogs that have just started up and want to get their name out there. Once you have these ads placed on your site it will attract other Advertisers because they will know you are willing to advertise on your site.3. Offer Advertising Space. Another good way to attract advertisers is to have a spot on your website that shows visitors you are excepting advertisements. This is usually done by placing an “Advertise Here” banner or image on some of your pages to your website. Be careful though because you don’t want to overdo it by placing them all over each page to where it renders the appearance or content of that page. One per page is plenty to let them know you are willing to accept advertising on your site.4. It does not hurt to ask. If your website is new to the internet it would not hurt to email companies that you think may benefit from advertising on your website. If anything it will help get your websites name out there to the public and attract new visitors. If you do this make sure you let them know in the email what your site is about and how their business can profit from advertising on your website. Be sure to also give them a link to your main page so they can view your site and see it for themselves.TipsBe prepared. If you are trying to attract advertisers you need to be prepared and look professional. Go ahead and have the information needed for companies to advertise with you. An example of this may be advertising prices and spaces available for your website, and the payment type and process you prefer for advertisements n your site.Do your research. It is up to you to decide who advertises on your website. If you want to have an honest and helpful reputation amongst your visitors and other websites, you need to make sure the advertisers’ you are doing business with have the same morals and values as you. Putting other companies advertisements on your site is the same as recommending that company so know their information before you commit.